{"id":8027,"date":"2026-08-23T17:22:16","date_gmt":"2026-08-23T17:22:16","guid":{"rendered":"https:\/\/firstheritagebrands.com\/?page_id=8027"},"modified":"2026-08-23T17:22:45","modified_gmt":"2026-08-23T17:22:45","slug":"sales-marketing","status":"publish","type":"page","link":"https:\/\/firstheritagebrands.com\/fr\/sales-marketing\/","title":{"rendered":"Ventes et Marketing"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"8027\" class=\"elementor elementor-8027\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee96194 e-con-full e-flex e-con e-parent\" data-id=\"ee96194\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3be9a17 e-flex e-con-boxed e-con e-child\" data-id=\"3be9a17\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"tp-fade-anim elementor-element elementor-element-b1e6822 e-con-full e-flex e-con e-child\" data-fade-from=\"bottom\" data-ease=\"power2.out\" data-delay=\".3\" data-duration=\".75\" data-fade-offset=\"40\" data-id=\"b1e6822\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-178194c elementor-widget elementor-widget-heading\" data-id=\"178194c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Ventes et Marketing<\/span>\t\t\t\t<\/div>\n\t\t\t\t\t\n<hr class=\"e-944e502-79e8bf7 e-divider-base\" data-interaction-id=\"944e502\" \/>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0578154 elementor-widget elementor-widget-heading\" data-id=\"0578154\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\" data-text-split data-letters-fade-in>Transformer le potentiel d'une marque en occasion de march\u00e9<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"e-paragraph-base e-default-p\" data-interaction-id=\"47e6145\">Un excellent produit exige une solide strat\u00e9gie <br><br>de march\u00e9. Nos activit\u00e9s de ventes et de marketing visent \u00e0 cr\u00e9er de la notori\u00e9t\u00e9, \u00e0 susciter l'int\u00e9r\u00eat, \u00e0 d\u00e9velopper des relations et \u00e0 soutenir une croissance durable des ventes.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a14c3c4 e-flex e-con-boxed e-con e-child\" data-id=\"a14c3c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"tp-fade-anim elementor-element elementor-element-7005931 e-con-full tp-service-item e-flex e-con e-child\" data-fade-from=\"bottom\" data-ease=\"power2.out\" data-delay=\".3\" data-duration=\".75\" data-fade-offset=\"40\" data-id=\"7005931\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b137829 e-con-full provide-item e-flex e-con e-child\" data-id=\"b137829\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9befa6d elementor-widget elementor-widget-heading\" data-id=\"9befa6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Positionnement de marque<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3307188 elementor-widget elementor-widget-heading\" data-id=\"3307188\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Nous aidons \u00e0 d\u00e9terminer comment une marque doit \u00eatre pr\u00e9sent\u00e9e sur le march\u00e9 canadien.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"tp-fade-anim elementor-element elementor-element-0ff0605 e-con-full e-flex e-con e-child\" data-fade-from=\"bottom\" data-ease=\"power2.out\" data-delay=\".5\" data-duration=\".75\" data-fade-offset=\"40\" data-id=\"0ff0605\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3b43ba5 e-con-full provide-item e-flex e-con e-child\" data-id=\"3b43ba5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b179ae elementor-widget elementor-widget-heading\" data-id=\"5b179ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Marketing commercial<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-462c292 elementor-widget elementor-widget-heading\" data-id=\"462c292\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Nous communiquons l'histoire de la marque et sa proposition commerciale aux publics commerciaux appropri\u00e9s.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"tp-fade-anim elementor-element elementor-element-fcb93c8 e-con-full e-flex e-con e-child\" data-fade-from=\"bottom\" data-ease=\"power2.out\" data-delay=\".7\" data-duration=\".75\" data-fade-offset=\"40\" data-id=\"fcb93c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1cdf808 e-con-full provide-item e-flex e-con e-child\" data-id=\"1cdf808\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-97b3999 elementor-widget elementor-widget-heading\" data-id=\"97b3999\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Marketing aupr\u00e8s des consommateurs<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35f73e7 elementor-widget elementor-widget-heading\" data-id=\"35f73e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Lorsque c'est pertinent, nous mettons en place des initiatives visant \u00e0 accro\u00eetre la notori\u00e9t\u00e9, l'engagement et l'essai aupr\u00e8s des consommateurs.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"tp-fade-anim elementor-element elementor-element-e38cc6e e-con-full e-flex e-con e-child\" data-fade-from=\"bottom\" data-ease=\"power2.out\" data-delay=\".7\" data-duration=\".75\" data-fade-offset=\"40\" data-id=\"e38cc6e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-078d2dd e-con-full provide-item e-flex e-con e-child\" data-id=\"078d2dd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-add93c9 elementor-widget elementor-widget-heading\" data-id=\"add93c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Marketing num\u00e9rique<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a091998 elementor-widget elementor-widget-heading\" data-id=\"a091998\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Les canaux num\u00e9riques peuvent jouer un r\u00f4le important dans le d\u00e9veloppement moderne des marques de boissons alcoolis\u00e9es.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-64e783b e-flex e-con-boxed e-con e-child\" data-id=\"64e783b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"tp-fade-anim elementor-element elementor-element-f7efbdb e-con-full tp-service-item e-flex e-con e-child\" data-fade-from=\"bottom\" data-ease=\"power2.out\" data-delay=\".3\" data-duration=\".75\" data-fade-offset=\"40\" data-id=\"f7efbdb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b99f251 e-con-full provide-item e-flex e-con e-child\" data-id=\"b99f251\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fe7f8c elementor-widget elementor-widget-heading\" data-id=\"5fe7f8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Marketing exp\u00e9rientiel<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-190dff0 elementor-widget elementor-widget-heading\" data-id=\"190dff0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Les exp\u00e9riences de marque peuvent aider les consommateurs \u00e0 comprendre un produit et \u00e0 cr\u00e9er un lien avec celui-ci.\nLorsque c'est pertinent, nous soutenons les d\u00e9gustations, l'\u00e9chantillonnage et d'autres activit\u00e9s exp\u00e9rientielles.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"tp-fade-anim elementor-element elementor-element-27534f2 e-con-full e-flex e-con e-child\" data-fade-from=\"bottom\" data-ease=\"power2.out\" data-delay=\".5\" data-duration=\".75\" data-fade-offset=\"40\" data-id=\"27534f2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8e5891e e-con-full provide-item e-flex e-con e-child\" data-id=\"8e5891e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd7b4d2 elementor-widget elementor-widget-heading\" data-id=\"bd7b4d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Activation des ventes<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42a4060 elementor-widget elementor-widget-heading\" data-id=\"42a4060\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Notre objectif est de relier les activit\u00e9s marketing aux occasions commerciales.\nNous misons sur des activit\u00e9s qui transforment la notori\u00e9t\u00e9 en un v\u00e9ritable d\u00e9veloppement de march\u00e9.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Sales &amp; Marketing Turning Brand Potential Into Market Opportunity A great product needs a strong market strategy.Our sales and marketing activities are designed to create awareness, generate interest, develop relationships and support sustainable sales growth. Brand Positioning We help identify how a brand should be presented in the Canadian marketplace. Trade Marketing We communicate the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-8027","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/pages\/8027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/comments?post=8027"}],"version-history":[{"count":4,"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/pages\/8027\/revisions"}],"predecessor-version":[{"id":8031,"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/pages\/8027\/revisions\/8031"}],"wp:attachment":[{"href":"https:\/\/firstheritagebrands.com\/fr\/wp-json\/wp\/v2\/media?parent=8027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}